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BY SANFORD M. JACOBY
Earlier last month, corporate lobbyists worked
overtime to kill bipartisan legislation that would require firms
to treat stock options like any other business expense.
You may be thinking: So what? In fact, the ability
of companies not to report these options — which grant an
employee the right to purchase discounted company stock in the
future — remains a critical defect in corporate governance.
Congress still must fix the problem to instill more honesty in
how companies report the bottom line and to boost public confidence
in corporate America.
Under current rules, unexercised stock options
do not have to be reported on a company’s books, unlike
wages and other expenses. Defenders of the status quo argue that
the exemption encourages use of options. This is a good thing,
they say, because options promote entrepreneurship, align executive
decisions with shareholder interests and give lower-level workers
a share of the goodies.
These defenders claim that 10 million workers
received options last year. The actual number is at most 3 million,
or about 2% of U.S. employees. But it’s true that many blue-ribbon
companies use options these days. Last year, I conducted a survey
of 150 companies listed on the New York Stock Exchange; 97% offered
stock options to employees. However, the data also show that 62%
of firms offering options pay them only to managers and then usually
only to the upper crust. Only 4% of surveyed companies offered
options to all employees.
So the case for exempting options from standard
accounting rules cannot be made by asserting that options are
a reliable way to share wealth with rank-and-file employees. The
relevant question is whether options are a cost-effective mechanism
for aligning executive behavior with shareholder interests.
It’s undoubtedly true that the prospect
of huge personal gain from cashing in options induces corporate
execs to work hard at boosting stock prices. But this comes at
a cost. Options have the potential for enormous dilution of shareholder
equity.
Moreover,
nearly all option plans contain features that are not in the interests
of ordinary shareholders. The plans are often structured to reduce
or eliminate downside risk for executives who fail to build shareholder
value. There is little or no pain for failing to produce gain;
an option is merely repriced. Also, the plans allow executives
to reap huge rewards when stock price gains are merely ephemeral
— a one-day blip on a declining trend — or when gains
are the result of general market or industry conditions.
Federal Reserve Chairman Alan Greenspan recently
faulted stock options for being “poorly structured.”
It is not, he said, that business people are any more greedy than
before. Rather, “it is that the avenues to express greed
[have] grown enormously.” The prospect of reaping huge windfalls
on share price movements is one reason we’ve seen a disturbing
uptick in unlawful shenanigans at U.S. companies.
Subjecting stock options to standard accounting
rules will not deter entrepreneurship or harm shareholders. But
it will remove an incentive for unbridled greed.
Jacoby is The Anderson School’s
Howard Noble Professor of Management and is also professor of
policy studies and history.
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